The Italian squad also then receive further prize money, determined by where they finish in the championship, a system which is clearly unfair, and is certainly not beneficial to the sport.
The balance has been way off for some time, and Liberty Chief Executive Greg Maffei, believes now is the right moment to start doing something about it.
His theory being that a shakeup in prize money allocation, which would see bonus payments redistributed fairly amongst the teams, would create a more exciting spectacle for the viewer, and instead of seeing Ferrari out of pocket, would in fact increase their sponsorship takings, as he explained to Forbes recently.
“If you’re Ferrari, you have enormous sponsorship revenue that goes directly to you. That’s going to be impacted more positively by great races.
“So thinking about balancing the team payments, so they’re a little more balanced and creates more fairness, has to be weighed, in Ferrari’s mind, I would expect, by the fact that creating a great platform helps our sponsorship revenue, too, so there’s give-and-take.”
Current F1 team contracts run out in 2020, and so the possible timetable for such changes to take place, is likely to be at that juncture.
Story: TCF


